BRAND YOUR Brilliance

Your Brilliance. Your Brand. Your Legacy.

BRAND FOUNDATION PROPOSAL

Prepared for Laila Bearden • Aubade Productions • July 2026

The Brilliance to Brand Assessment™

The Brilliance to Brand Assessment™ is a strategic evaluation of your identity, positioning, message, visibility, credibility, audience, and digital presence. It reveals what is clear, what is missing, and what must be strengthened before your brand can effectively attract opportunities and revenue.

BRILLIANCE

Gifts, experience, story, creative voice

BRAND

Positioning, messaging, visuals, audience

AUTHORITY

Credibility, proof, visibility, opportunity

What's Included

  1. Brilliance to Brand Assessment™ — one strategic brand session
  1. Color & Visual Identity — palette, fonts, photography direction
  1. Selected Work — up to three projects with credits & recognition
  1. Email Sign-Up — basic list foundation for future announcements
  1. Laila Bearden Logo — primary mark, LB monogram, B&W + color files
  1. One-Page Filmmaker Website — hero, about section, reel
  1. Contact Form — representation, press & booking inquiries
  1. Launch Support — mobile-responsive build, two rounds of revisions

SAMPLE CREATIVE DIRECTION

The Look & Feel

Initial concepts for approval — refined further once the assessment is complete

SAMPLE LOGO CONCEPT

LAILA BEARDEN
WRITER • DIRECTOR

A sophisticated, cinematic logo that reflects storytelling, artistry, and intention.

Timeless, intelligent, and built to scale across platforms.

SAMPLE LANDING PAGE DIRECTION

Sample landing page direction for Laila Bearden. The page features a dark, atmospheric design with a large 'AP' monogram in the background. The header includes the LB logo and navigation links: HOME, FILMS, ABOUT, CONTACT, and a CONTACT button. The main headline reads 'Stories After Dark. Truth at First Light.' Below this is a tagline: 'A contemporary film company creating bold psychological thrillers, horror, and socially charged stories that stay with you after the credits.' Two buttons are present: 'VIEW THE FILMS' and 'MEET LAILA'. The section 'Films With a Pulse.' displays three featured films: 'THIN PLACES' (2023, Psychological Thriller), 'THE LOOK AWAY' (2022, Horror, Drama), and 'SALT / ASH' (2021, Drama, Mystery). Each film entry includes a 'WATCH TRAILER' or 'LEARN MORE' button. The footer contains the tagline 'We make films that disturb the comfortable.', a description of Aubade Productions' focus on emotionally charged stories, a signature for Laila Bearden (Writer, Director, Producer), and two buttons: 'DISCUSS A PROJECT' and 'VIEW THE FILMS'.

INVESTMENT

Standard Value $2,500

$1,950

$975 to begin

$975 due before launch

Financing available with Affirm and Klarna

What You'll Provide

  • Feedback on sample logo & landing page
  • Festival selections, grants & awards
  • Professional & behind-the-scenes photos
  • Current bio, résumé & social links
  • Film stills & reel or video link
  • Domain & email platform access
  • Project titles, loglines & descriptions

You have already carried the vision far enough by yourself. Now it is time to give it the strategy, structure, and support required to become what you know it can be.

YOUR NEXT STEP

Approve this proposal, submit your initial payment, and schedule your Brilliance to Brand Assessment. Let's turn your brilliance into something clear, credible, and ready to produce results.

Caterina Harris Earl • caterina@brandyourbrilliance.net • 510.220.7827